The power of our brand is further enhanced by the use of a positioning statement: "Where Academic Investigation, Christian Faith, and Service to Others Unite." On print materials, the positioning statement should appear beneath the University logo when appropriate, typeset in Utopia Italic, and breaking into 4 lines as shown below. Additional variations without the logo are also show below.

2-Line Variation

The preferred font for the positioning statement is Utopia Italic. If unavailable, Palatino Italic may be substituted. When using as a 2-line statement, the lines should break as follows:

Where Academic Investigation,
Christian Faith, and Service to Others Unite

3-Line Variation

When using as a 3-line statement, the lines should break as follows:

Where Academic Investigation,
Christian Faith, and 
Service to Others Unite

4-Line Variation

When using as a 4-line statement, the lines should break as follows:

Where Academic
Investigation, Christian 
Faith, and Service 
to Others Unite

Logo Variation

When using with the La Sierra University logo, use the 4-line variation: